Ad Creative Entitlements

Last updated: June 15, 2026

To ensure optimal program performance and results for all customers, Influ2 applies a cap to the number of ad creatives that can be active simultaneously within an account.

Active Creatives by Plan Size

Annual Slots

Maximum Active Creatives

Below 20,000 annual slots

30 active creatives

20,000+ annual slots

50 active creatives

40,000+ annual slots

100 active creatives

What happens when you reach the limit

You can always add content to a program, even when the limit is reached. If the limit is already at capacity when you add a new creative, it's created in a paused state instead of active, and you'll see this message:

"You have reached the active content limit. The content has been added to the program but is paused. Please free up some space to launch a new piece of content."

To activate it, pause or archive an existing active creative first, then activate the new one.

Additional Information

  • Limits apply to the total number of simultaneously active creatives across an account.

  • One piece of content counts once toward the limit, no matter how many programs it's running in. Content active in 10 programs = 1 toward your limit.

  • To free up space, you can pause or archive active creatives. Creatives inside a paused program don't count toward your limit — so pausing a program is another way to open up capacity.

  • Customers may archive or deactivate unused creatives at any time to free up capacity.

  • Influ2 may update these limits periodically to support platform performance, infrastructure scalability, and evolving product capabilities.

  • Any updates to these limits will be reflected on this page.

If you have questions about your account limits or would like to discuss additional capacity options, please contact your Customer Success Manager.