Accessing Audience Discovery

1. To access Audience Discovery, log in to Influ2. You will be taken to the ‘Summary’ page.

2. Click on campaigns in the top menu. This will take you to the listing of your existing campaigns.

Here you can access existing campaigns and adjust them using Audience Discovery.

If you want to create a new campaign, click on the ‘+ Add campaign’ button.

2.1. If you are creating a new campaign, you will be taken to this page to name and launch your campaign.

2.2. If you are adjusting an active campaign, you will be taken to this summary page. To access Audience Discovery, click ‘Setup’.

3. You will be taken to the Audience Discovery tool, which has two sections:

3.1 Available audiences which has five modules:

The following pages will take you through each module and how to set up your audiences.

3.2 Selected audience displays the following information for each of the lists that you have included in your campaign:

3.3 Excluded Audience displays a universal view of the lists that you have selected to exclude from this campaign. This section describes the following: The List Size displays:

The Current campaign displays the lists that have been selected to exclude from the current campaign. All campaigns displays the lists that have been selected to exclude from all active campaigns (in this example, no lists are excluded from all campaigns).