Salesforce integration capabilities

The Salesforce Integration for Influ2 connects your Influ2 data to your Salesforce instance, empowering your marketing and sales teams in your person-based marketing (PBM) strategies. With this integration you will be able to:

• Connect and view data related to your connection. See when your team first integrated Salesforce and run admin settings available inside of Influ2 account settings.
• Track, share, and notify your sales team when a lead, contact, or account engages with your ads through any step of the buyer journey.
• Sync pre-built campaign lists from Salesforce to Influ2: Dynamically sync lists directly from Salesforce to target your known contacts and leads with Influ2 ads.
• Run advertising campaigns and cross-channel orchestration using Salesforce data: Use engagement signals from Influ2 combined with your Salesforce data to engage these audiences with ads and cross-channel orchestration.
• Use Salesforce data to inform your PBM measurement: Utilize Salesforce data to define Account Stages and dynamic campaign list placement. Leverage this data to target the right contact at the right time.
• View Influ2 performance data in Salesforce: Run reports using account, contact, and lead Salesforce